It's 2023 and this is the second part of our story on vintage AP. As the conscious history of the brand seems to start only in 1972 we wanted to shed some more light on this is a manufacturer's lon...

This is an opinion piece - and I guess my own opinion on the matter becomes quite clear from the title already. But the question is: Why do we care about in-house? Let's have a closer look into the...

Real design is never random! That too is true for a watches dial color. As minuscule as this design element might appear it can grant us new insights into the history of watchmaking if only we allo...

It's hard to imagine that there was a time when all timepieces were very delicate and fragile. When you look into a watch boutique these days it appears almost normal that watches have to be 10ATM ...

What I often hear from - vintage - watch enthusiasts is that the modern watch landscape is getting increasingly dull. Every brand is simply doing the same, no strong design evolutions and you tend ...

If there is one hot topic when it comes to watches at the moment it is independent watchmaking. The freedom and artisanal craftsmanship that comes with this genre is truly captivating. It gets the ...

La Maison has fascinated me for a long time. It's both deeply rooted in tradition yet at the same time modern and culturally relevant. But the really surprising part is seeing how little the brand ...

Tell me you like smaller watches without telling me you like smaller watches: "I'm into vintage". The indirect conclusion here is that modern watches are way bigger then for example Mid-Century pie...

Secretly we all thought at some point: "If I'd have a time-machine, I'd go back and buy the complete Rolex stock". Because things used to be cheaper in the good old days... right? So let's sport th...

In the middle of the last century, Jaeger-LeCoultre established several milestone pieces... But probably the most successful model has been a buzzing, vibrating timepiece with a useful yet potentia...

Jaeger-LeCoultre is a brand of technological innovation. Its first automatic marvel came with the Calibre 481 in 1948. Now what's interesting about the 481? It introduced a completely new complicat...

What you may have not thought about yet is that “LeCoultre” watches were not only produced for the US market but also partially within the US itself. That means that the case, strap, buckle, crown ...